The 7th Mashup Awards (MA7) opens their door to the local startups and developers to present their services and products. We call it the event the “Ninja Challenge.”

At the event, up to 10 startups interested in the Japanese market will be presenting in front of the industry experts in the market to get professional advice and the winner of this event can vie for up to $13000 in prize money.

If your startup or product is interested in testing the Japanese market waters, apply here by October 12.

The event is absolutely free for presenters and attendees and includes drinks and food also! Register to attend here

The event also includes some keynote speeches by Evernote, Qualcomm, RECRUIT, Docomo and our media sponsor btrax, Inc.

For More information contact Greg Viloria @ btrax, greg@btrax.com, 415-344-0907

Looking for a co-founder?

Want to validate an idea?

SF New Tech is proud to announce  our partnership with Founder Labs here in SF. We are working with this wonderful group to help inspire a community focused on entrepreneurship. Please join them in their next pre-incubator lab, and then join us on stage to showcase all your talent! http://sfnewtech.com/demo/

Founder Labs (FL) is a pre-incubator for new mobile ideas.

FL is a 5 week pre-incubator focused on the first phase of launching a new mobile venture – building a co-founding team and validating a new idea.

20 founders form 5 teams, work for 5 weeks, 5 days a week (after-working-hours) to validate a new idea and build an initial prototype. Founders learn key startup lessons such as Lean Startup principles, Customer Development and more and present progress each week to Visiting Advisors. Founders also work closely with Mentors who have experience in the mobile space.

Supporters and Mentors in the program include: Dave McClure (500 startups), Eric Ries (The Lean Startup), Steve Blank (Customer Development), Theresia Gouw Ranzetta (Accel), John Malloy (Blue Run Ventures).

Founder Labs is for hackers, designers and hustlers. It will include 10 engineers, 5 designers, 5 sales/marketing mavens
More info: www.founderlabs.org
Meet the Visiting Advisors and Mentors: http://www.founderlabs.org/people.html

Apply now to Founder Labs SF: Aug 11 – Sept 15, deadline to apply is June 24
http://founderlabs.org/applysf.html

TC Coverage:  http://techcrunch.com/2011/03/22/founder-labs-coming-to-nyc
Xconomy Coverage: http://www.xconomy.com/new-york/2011/05/16/founder-labs-brings-its-silicon-valley-flair-for-fostering-startups-to-manhattan/

Did you see the coverage our 5th anniversary bash received from The Register, the ultra-snarky tech news site from the UK?!

Kieren McCarthy, who penned the piece, did a really great job of encapsulating the “relaxed, friendly, and surprisingly sociable” vibe of our event.

Says McCarthy, “SF New Tech has somehow retained the feel of an informal gathering of like-minded people – people that want to catch the newest and coolest technology that San Francisco can muster… For a company looking to seduce Silicon Valley talent and VC money, a demo at SF New Tech can provide an incredibly useful foothold.”

Nailed it!

If the feedback from our “ridiculously oversized speakers” was the only real complaint (Damn cordless mics!), we must really be doing something right!

Check out the entire article, including reviews of each demo and some cool photos, here.

If you are looking for a place at South by Southwest (SxSW) to charge your
laptop, grab a bite to eat, meet up with fellow entrepreneurs all the while
checking out the coolest technology that our Canadian friends have to offer,
then make sure you stop by the www.mapleleafdigitallounge.com (#MLDL) This
group has rented www.paradiseonsixth.com for the entire weekend, March 12th, 13th in Austin, Texas.

#MLDL is also hosting an “Apprentice Style Competition” called the 40 Hour
Challenge in partnership with Startup Weekend http://startupweekend.org/
3 Teams will be given a product in which they must create an online
marketing strategy and promote it all within 40 hours at SxSW. The judging
panel will include executives from Silicon Valley. There will be prizes
awarded to the team that wins the competition.

For further information and to register, visit
www.mapleleafdigitallounge.com or email musson@mapleleafdigitallounge.com

As an application developer, if you’ve ever used shared hosting service for hosting and serving up your web sites and applications, you know how unreliable the hosting becomes once you start getting a decent amount of traffic. Things just don’t scale. At that point, the most logical thing to do is to ditch the traditional shared hosting service in favor of dedicated cloud servers such as Amazon EC2.

Because the knowledge and experience of an infrastructure engineers is quite different from that of the software engineers (web application developers) managing cloud hosting becomes hard and cumbersome for the software developers.

This is where flexflux comes in. Co-founders Kei Kubo and Hiro Fukami came up with an idea to provide standardized redundantly distributed multi-layered servers with auto-scaling, load balancing and replication to developers who are not comfortable setting up servers for their web services.

Their goal is to forge innovation in the shared web service hosting industry by changing the way of hosting services in each of development, deployment, management and payment phases. Users can use their service as easily and as inexpensively as traditional shared hosting services, but with the difference of professional redundantly distributed multi-layered scalable infrastructure.

This Wednesday at SF New Tech, Kei will show you how easy it is to develop web applications and publish them in distributed servers with fluxflex.

Business Model? fluxflex operates on a freemium model, so there is certain amount of free usage followed by paid subscriptions as and when your usage exceeds the free amount.

About fluxflex

fluxflex is based in San Jose, California. They’ve raised about 240K in angel funding.

Company: fluxflex, inc.
Product: fluxflex
Website: http://www.fluxflex.com/
Twitter: @fluxflex
Founder: Kei Kubo @keikubo
Co-Founder: Hiro Fukami @d_sea
Contact Email: support @ fluxflex.com
Contact Form: https://www.fluxflex.com/contact.html

When serial entrepreneurs Cameron Brain (built and sold 3 web startups prior to this one) and Eric Roach (built and sold a brokerage company to Morgan Stanley, worked with & invested in several early-stage startups) met through a mutual connection, they hit it off right away.

The two teamed together and produced a blog called the RoachPost.com that focused on their own operational experiences as entrepreneurs – stuff like building a board, raising capital for startups and so on. They quickly realized that they didn’t want to write a blog, but the  time that they spent producing content, promoting it, and building their readership set them on course towards an idea that would eventually become XYDO.

Given the sheer amount of content that’s published on a daily basis, combined with the number of different channels through which you can consume it, the 2 co-founders felt that it’s becoming increasingly difficult to separate the signal from the noise. So they’ve build XYDO, an app that approaches news and information from a people angle, not a pure aggregation or algorithmic angle.

XYDO is still in private beta, so we don’t know anything more beyond this, however if you come to the SF New Tech event this Wednesday, you can directly quiz/grill Eric and Cameron, who will be giving a live demo of XYDO on stage.

What else is in store for SF New Tech peeps?

XYDO will be offering beta invites to 100 members of SF New Tech. Simply follow this link to get set up with your own XYDO account.

If you don’t snag one of the 100 invites, it’s not the end of the world. Just

1. follow them on Twitter @xydoapp or
2. visit xydo.com and input your info and they’ll include you in the next batch of invitations.

About XYDO

XYDO is based in New York City and is self-funded to the tune of $500K. The startup is now actively trying to raise their first round of outside capital.

Website: http://xydo.com
Twitter: @xydoapp
Facebook: http://www.facebook.com/pages/XYDO/104923692894968
Contact email: cbrain @ xydo.com
Feedback: http://getsatisfaction.com/xydo
CEO & Co-Founder: Eric Roach, @veroach, http://roachpost.com (blog)
Co-Founder: Cameron Brain @cameronbrain, http://roachpost.com (blog)

Crowd-sourced TV is now just a click away, thanks to the efforts of Redux co-founders David McIntosh, Max Crane, Chris Pennello and their team. A welcome change from traditional cable television providers like Comcast who limit consumer choices and forces bland, boring content down your cable line, Redux enables a discovery layer on top of video, photo and rich media content that could be consumed via numerous platforms.

Discovery takes the form of the social graph and recommendations. In other words, Redux is a personalized channel for you that’s curated and programmed by your friends and people that share your taste.

There is much more to it than this, and that’s why David McIntosh and his team are descending onto the stage to give us a demo of Redux at the Dec 15th SF New Tech event.

What’s In Store For SF New Tech Peeps?

Along with their demo of the Redux platform, they will also be showing off “Redux Discover” for Google TV – a fun and beautiful way to discover the videos that your friends and relevant tastemakers are watching, all in an effortless lean-back experience. Although this feature is not publicly available yet, Redux has promised to give away private invites for SF New Tech attendees, so don’t miss it if you want one!

Plus free custom RVCA Redux T-shirts for a chosen few!

About Redux

Redux is based in Berkeley California. The company has raised venture capital from Draper Fisher Jurvetson and Alsop-Louie Partners.

Website: http://redux.com
Twitter: @redux
Contact Email: feedback @ redux.com
Contact Form: http://redux.com/contact

While our leaders are busy bickering over Healthcare reform in Washington, OneMedical is bringing reform to our personal health care experience, with their state of the art technology platform that is a combination of their website and a (newly released) iPhone App.

One Medical iPhone App

With their proprietary technology and business processes, One Medical Group has re-invented primary care, enabling practices to deliver patient-centered, high-quality care at a lower cost than other high-service models.

Their iPhone app makes the practice even more accessible and convenient by extending a number of their services right to your phone! You can schedule appointments, renew prescriptions and access your health records from anywhere using their iPhone app or by visiting the website from your mobile device.

Tonight at SFNewTech, One Medical will be showing off their awesome technology and their iPhone App.

When high school sophomore Andrew Sutherland needed a good way to study a list of 111 French animals for his French class, he came up with an ingenious idea. A FlashCard site online that he could use to learn the french animals himself and share it with his friends anywhere in the world.

And so Quizlet was born. Since then Quizlet has spread to millions of students around the globe!

Quizlet - The best way to study languages, vocabulary, or 111 French Animals

Quizlet is a fun, free, way to study languages, vocabulary, or almost anything. It is the largest and fastest growing educational flashcards site on the web, providing powerful online study tools and games to millions of students.

Tonight at SFNewTech, Quizlet will be showing off the latest in educational technology, with its online study games and tools used millions of students.

Frustrated with the information overload (that we all face) while browsing or searching for information online, the husband & wife team Sameer Yami and Sanika Shirwadkar created WikiSeer, a service that finds the most informative sentences in any web page instantly and automatically; shrinking the original by upto 99%

WikiSeer provides a faster and smarter searching and browsing experience. By simply hovering over any HTML link, you can gain insights into web pages without leaving the current page or without spending too much time on it.

Get Keynotes and Summaries from WikiSeer!

How do they do that? With a lot of complex Natural Language Processing, mathematical linguistics, statistical analysis and mathematical modeling.

Tonight, at SFNewTech Sameer and Sanika will be showing off the WikiSeer frontend, which is a Firefox Addon. Don’t miss it!

Online tickets are sold out but we will have tickets at the Door!